Friday, July 31, 2009

Yahoo Inc is considering developing new real-time search capabilities

SAN FRANCISCO (Reuters) - Yahoo Inc is considering developing new real-time search capabilities, even as it outsources its existing Internet search technology to Microsoft Corp. Yahoo's Prabhakar Raghavan, head of Yahoo Labs, said that the company could potentially "mine" messages from Twitter, the popular microblogging service, to offer Web surfers search results beyond those offered by Microsoft's Bing. Bing is the Microsoft search engine that is to provide Yahoo's standard search results, under the terms of a long-awaited partnership announced this week. [ID:nLU412795] "I've always held that the interesting thing of Tweets is not necessarily searching them but mining them. So we could real-time mine them, then assemble what we mine into the search engine," said Raghavan in an interview with Reuters on Friday. By "mining" the data, Yahoo could offer search results far beyond a simple list of comments on Web sites, for instance, but instead could analyze data and group results by criteria ranging from topic to geography. While Raghavan stressed that he was not "pre-announcing" any product plans, he said his comments were intended to paint a picture of some of the things that Yahoo is considering in its new form.


For further details visit as : www.reuters.com/article/internetNews/idUSTRE57000F20090801

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